Cold outreach infrastructure as a service
Cold outreach setup for marketing agency owners. Done in 7 days. You own everything.
We build your cold-email infrastructure correctly to 2026's DMARC/SPF/DKIM enforcement standards, train you to run it, and hand over every credential. $2,500 flat. No retainer. No lock-in.
The problem
Three ways agencies are losing money on cold email right now
Gmail moved to hard DMARC enforcement in November 2025. Microsoft followed. Mis-configured cold email gets rejected outright — not 'spam folder,' rejected. The DIY path got harder. The agency path got more expensive. Both are working against you.
Burned domains, every cycle
DIY infrastructure built before the 2025 DMARC push frequently fails authentication. Domains burn, warmup is wasted, send volume gets throttled. You restart, lose 14–21 days each time.
$36K–$144K per year to an agency that owns your stack
Managed cold-email agencies charge $3,000–$12,000 per month to control your sending infrastructure, copy, and list. When you leave, none of it is yours. You start over.
90 days and $4K+/month to ramp an in-house SDR
Hiring full-time means a salary, benefits, and onboarding before a single qualified meeting lands. Most agencies cannot float the runway, and the SDR market in 2026 is brutal anyway.
The math
Why a one-time build is cheaper than a year of retainers
$2,500 once vs. $36K–$144K over the same 12 months
The infrastructure is the infrastructure. The difference is whether you rent it forever or own it on Day 8.Managed agency: $3K–$12K per month
Over 12 months that is $36,000 to $144,000. You do not own the infrastructure at the end.
ColdDelivered: $2,500 one time
You own everything on Day 8: domains, inboxes, sending tool account, prompt templates, runbook.
Roughly 1/15th to 1/50th the 12-month cost
Same outcome — a working cold-outreach pipeline — without the recurring lock-in.
What's included
Everything you need to send your first compliant cold email on Day 8
Every credential, every account, every template — yours. Delivered in 7 calendar days from the day after payment clears.
ICP-targeted prospect list
One configured Apollo.io (or equivalent) seat with a verified prospect list matched to your ICP — industry, role, region, company size.
Sending domains with correct DNS
Domains procured and configured with SPF, DKIM, and DMARC records aligned to 2026 enforcement standards. Provisioned to pass Gmail and Microsoft authentication checks.
Pre-warmed sending inboxes
Multiple inboxes provisioned through a pre-warming service so you can send on Day 8 rather than wait 14–21 days for organic warmup.
Sending tool configured
Smartlead (or equivalent) account set up with your sequences, your copy, your sending limits, your reply detection rules.
Claude-based personalization workflow
Reusable prompt templates (opener, body, subject) tuned to your offer and your ICP. You run them, you own them, you modify them.
Reply detection + CRM handoff
Sending tool → Gmail → Zapier flow routes positive replies into your CRM or a Google Sheet, tagged by sentiment.
30-minute Loom walkthrough
Recorded screen walkthrough of every account, every prompt template, every Zap. Yours to keep, share with your team, rewatch anytime.
Written runbook
Plain-English documentation covering every component handed over — credentials, configurations, troubleshooting steps.
All credentials transferred
Domain registrations, email accounts, tool account ownership — all transferred to you on Day 7. We retain zero access.
What's NOT included
We build the infrastructure. We do not run it for you.
Honesty up front — this is not a managed service. Here is exactly what we do not do, so you know what you are buying.
After Day 7 handoff, the system is yours to run. We are not on retainer. We do not log in to your accounts after handoff.
We set up initial prompt templates for personalization. Rewriting copy weekly or A/B testing subject lines is your work, not ours.
The initial prospect list is yours. Growing or refreshing it after Day 7 is your responsibility (or your VA's).
We guarantee the technical build — properly configured infrastructure that sends and delivers. We do not guarantee reply rates, lead counts, or revenue. Those depend on your offer, ICP, and follow-up — which are yours to control.
How a build runs from payment to handoff
Day 0: Payment + intake
You pay $2,500 via Stripe. We send an intake questionnaire within 4 business hours. You return it.
Days 1–2: Domain + DNS
We procure sending domains, configure SPF/DKIM/DMARC on Cloudflare, and order pre-warmed inboxes.
Days 3–4: Tool setup + list
Sending tool account configured, inboxes connected, prospect list built and verified, ready for personalization.
Days 5–6: Personalization + automation
Claude prompt templates tuned to your offer. Zapier reply-routing built and tested.
Day 7: Handoff
Loom walkthrough recorded. Credentials transferred. Runbook delivered. The stack is yours.
FAQ
Common questions
Why $2,500 once instead of a monthly retainer?
Retainers exist because managed-service agencies own your stack — your domains, your tool accounts, your copy. The retainer is rent. We hand the stack to you on Day 7. After that you own it and we are not in the picture. The economics only work as a one-time fee.
What if I already have Apollo or Smartlead accounts?
We use them. We configure your existing accounts rather than provisioning new ones. The price is the same — the work is configuring the system end-to-end, not the seats themselves.
Do I need to be technical to run it after handoff?
No. The runbook is plain English. The Loom walkthrough shows every login and every workflow. If you can run a Google Sheet and follow a written guide, you can run the system.
What is your refund policy?
Full refund within 24 hours of payment if work has not begun. Full refund if we fail to deliver within 7 calendar days (adjusted for any delays caused by your side). No refunds for outcome dissatisfaction — we guarantee the build, not reply rates. Full policy on the Terms page.
Why should I trust you over a managed-service agency with a longer track record?
You should not trust on the basis of track record alone — we are early. You should trust on the basis of what you can verify: every credential is in your name, every account is owned by you on Day 8, every piece of the system is auditable. There is no lock-in. If we get the technical build wrong, you can hand it to anyone else to fix without losing access.
Can you guarantee a number of replies or meetings?
No, and any service that does is misleading you. Reply rates depend on your offer quality, ICP narrowness, copy clarity, and follow-up speed — variables you control. We guarantee the technical infrastructure: domains pass DMARC, inboxes warm correctly, the personalization workflow runs, the CRM handoff fires. That is the part we own.
When can you start?
The 7-day clock starts the business day after your payment clears Stripe and your intake form is returned. Reserve a build slot via the button below to begin.
Done in 7 days. You own everything.
$2,500 flat. No retainer. No lock-in.Email us to reserve your build slot.